Marketing Pros
Marketing professionals and those that want to be. Meaningful, valuable marketing articles with proven strategies, not fads or opinion.
Collection by Michael Musgrove
growth-hackers.net
How to Begin with your Content Marketing Campaign
6 min read · From 2017 · Content is King and I'm sure you've heard it before. But, how to begin with your content marketing campaign? We show you how to create a successful...
Reader View · Shared by 20, including Michael Musgrove, Jochen Burkhard
cxl.com
How to Scale Organic Traffic (Without Writing a Million Blog Posts)
~13 min read · From 2020 · How do you rank for millions more keywords without thousands of new articles? Learn the process that's worked for Quora, Spotify, and others.
Reader View · Shared by 122, including Cyrus - Zyppy SEO, Gail Gardner, Tom Pick | #B2Bmarketing guy, Ron Sela, Katja Evertz, Kyle Lacy, CXL, Michael Musgrove, Daniel Schwarz
Social Media Examiner
How to Optimize Your Online Marketing Plan: A 4-Step Process
8 min read · From 2019 · Discover a four-step process to audit and adjust your next online marketing plan.
Reader View · Shared by 56, including CarlosGil.eth, Ann Smarty, Michael A. Stelzner, Teresa Heath-Wareing, AJ Ghergich, Julie Ewald, Madalyn Sklar Digital Marketing since 1996, Steve Farnsworth, Melonie Dodaro, LARRY ELKAN, Gail Gardner, Michael Musgrove
Content Marketing Institute
20 of the Best SEO Tips for Keyword Rankings and Google in 2020
~12 min read · From 2020 · Here are 20 SEO opportunities you should stop neglecting to boost your rankings in 2020 – Content Marketing Institute
Reader View · Shared by 176, including AJ Ghergich, Steve Farnsworth, Robert Rose, Gail Gardner, LARRY ELKAN, Michael Musgrove, Christoph Trappe, Susan Gilbert, Katja Evertz, Julien Bilger, Aldo Gnocchi, Peter Schmidhuber, Lluís Codina, Pam Didner, Melonie Dodaro, Brandon Uttley
Backlinko
Video Marketing: The Definitive Guide
20+ min read · From 2019 · A complete guide to video marketing in 2019. Learn how to create and promote videos that get results.
Reader View · Shared by 21, including Michael Musgrove, Gail Gardner, Ian Cleary
Social Media Examiner
23 Valuable Tools and Apps for Marketers
~14 min read · From 2019 · Find 23 desktop tools and mobile apps that will save you time and effort in your daily marketing workflow.
Reader View · Shared by 44, including Michael Musgrove, Ramon Ray, Madalyn Sklar Digital Marketing since 1996, Gail Gardner, Martin Jones, CarlosGil.eth, Teresa Heath-Wareing, Melonie Dodaro, AJ Ghergich, Michael A. Stelzner
Social Media Examiner
Neuroscience and Marketing: How People Make Decisions
7 min read · From 2019 · Discover six principles of persuasion marketers should understand and how you can use concepts such as mirroring and anchoring in your messaging.
Reader View · Shared by 74, including CarlosGil.eth, Evan Kirstel the $B2B Techfluencer, AJ Ghergich, Mike Taylor, Michael A. Stelzner, Gail Gardner, Faik Ersoy, Michael Musgrove, Tamsen Webster, Message Strategist (she/her)
Content Marketing Institute
How to Do Brand Storytelling in 3 Successful Ways
6 min read · From 2019 · Discover three ways to do brand storytelling that serves as a differentiator and memorable opportunity to engage an audience – Content Marketing Institute
Reader View · Shared by 109, including Melonie Dodaro, Katja Evertz, Julie Ewald, Boris Périsset, Tarik ESSAADI, Rachel Miller | #InfluencerMarketing, Shawn Venasse, Pam Didner, AJ Ghergich, Michael Musgrove, LARRY ELKAN, Robert Rose, Matt Heinz, Gail Gardner, Michael Brenner
feedly.com
feedly. Read more, know more.
From 2015 · Feedly connects you to the information and knowledge you care about. We help you get more out of you work, education, hobbies and interests. The feedly platform lets you discover sources of quality content, follow and read everything those sources publish with ease and organize everything in one place.
Shared by 399, including Klaus Eck, WPMU DEV, Mike Taylor, 🟣 Antonio Vieira Santos #FutureOfWork, Korben, Frank Stratmann, Nils Hitze, Tony Restell, Kevan Lee 👋, Andra Keay, Thomas Knuewer, Leo Souza Nascimento, david cant 👷♂️, Smita Nair Jain, Tom Martin, Enrique Dans, StackShare, Kevin Kelly, Alicia GarciaHerrero 艾西亞, Ines Bieler
Backlinko
Introducing: The Content Marketing Hub, A Free Library of Content Resources
2 min read · From 2019 · A post announcing the new Content Marketing Hub.
Reader View · Shared by 236, including Mark Kaigwa, Loz James, Chris Agro | Agrotising, milan-fostier, Katja Evertz, Gail Gardner, Michael Musgrove, Daniel Schwarz
Ann Handley
Goodbye Funnel, Hello Flywheel: How to Build the New Customer Experience (CX)
4 min read · From 2019 · New digital experiences have disrupted customer journeys, rendering the traditional funnel obsolete. The new customer journey has more meaningful touchpoints--and increased revenue opportunities.
Reader View · Shared by 151, including Evan Kirstel the $B2B Techfluencer, Mark Kaigwa, Gail Gardner, Liliane Ferrari ™, Jonathan Kogan, L. Taylor Banks, Michael Musgrove, Stephanie A Kowalski
Ann Handley
B2B Video Content: Top Goals, Formats, Channels, and Challenges
1 min read · From 2019 · B2B marketers and salespeople are using video content primarily to build brand awareness, drive lead generation, and educate customers, according to recent research. Check out the study findings.
Shared by 49, including Matt Heinz, Drew McLellan (he/him), Mike Kunkle, Steve Farnsworth, Michael Musgrove, Martin Jones, Lee Odden - B2B Content & Influencer Marketing, Gail Gardner
Gizmodo
21 Tips to Make Google Docs, Sheets and Slides Work for You
5 min read · From 2019 · Google Docs, Sheets, and Slides have evolved to become very component online productivity tools, enabling you to churn out documents, spreadsheets and presentations from any computer (with other…
Reader View · Shared by 327, including Brandon Uttley, Javi Cantón, Michael Musgrove, Arnie Kuenn, Katja Evertz, K. Williams, Gary Thomas 🌐, Gérard Godin, Ines Bieler, Gabriele, Chris Agro | Agrotising, Jonathan Kogan, Stephanie A Kowalski
Inc.
4 Sneaky Ways You Can Use Psychology to Get What You Want From a Conversation
3 min read · From 2019 · These very small tweaks make you dramatically more persuasive.
Reader View · Shared by 512, including Jonathan Kogan, Real Marsha Wright®, LARRY ELKAN, FANZO 🧢 NFT 365 Podcast, Jayesh Upadhyay, Merkstatt, Liv 😷, Lee Keyes, Phillip Murphy, dunschtig, Jacob Jarnvall, Michael Musgrove, Marsha Collier, Tom Connor
UX Collective
7 design psychology tricks every designer should know
6 min read · From 2019 · Being an expert in interaction designing won't be enough for a product designer!
Reader View · Shared by 208, including Matthias Lampe, Johannes Dornisch, Christoph Wilke, Michael Musgrove, Raúl Rey, Nick Floro, George Waititu, Jacob du Toit, Faik Ersoy
Andy Crestodina
How to Write a Blog Post for SEO: High-Speed Video Shows Process
~13 min read · From 2019 · Do you want to write a post that ranks? Are you writing for SEO? Ever wonder how to write a better blog post for top of funnel visibility? I recorded myself writing a high-ranking post. This high…
Reader View · Shared by 119, including Ron Sela, Harsha Mv, Julien Bilger, Mack Collier, LARRY ELKAN, Lisa Loeffler, Katja Evertz, Michael Musgrove, Christoph Trappe, Ian Cleary, Juntae DeLane #DigitalBranding, designshard, Cyrus - Zyppy SEO, C̷͈̳̫͗͊̾had P̸̜͇̱̗̻̝̙͆͑͑͝͝ollitt
