Little Black Book, The Rise of the Anxiety Economy. INFLUENCER: As anxiety becomes a major driver of trends, Wunderman Thompson Intelligence's Lucie Greene reflects on the impact it will have on…

–WWD introduces L’Oreal’s new DTC hair-color brand, which combines technology and virtual consultation for personalized recommendations. –The next generation of Microsoft Word will leverage artificial…

Millennials are turning to astrology with increasing fervor and sincerity, looking to the stars for guidance and inspiration for everything from dating to style. Appetite for celestial services has…

Tribeca Immersive (part of the Tribeca Film Festival) hosted 30 projects that leverage the latest technology through its Storyscape and Virtual Arcade. The program, which runs from April 24 to May 5…

As gaming platforms, esports and immersive gaming technologies continue to explode in popularity across the world, they present a plethora of opportunities for brands, marketing and retail. While…

Designboom introduces Hipanda's new Tokyo store that incorporates AR, AE and storytelling. Well + Good describes how bio-hacking nootropics are gaining popularity. And Healthyish explores a new wave…

Last year, Google’s inaugural Milan Design Week installation was all about humanizing technology to “bring to life the sensorial experience of hardware.” This year, the tech giant doubled down on…

In the quest to achieve ultimate happiness, Americans embark on exhausting, expensive self-help seminars, meditation retreats, workplace wellness programs, and endless positive self-talk—and yet they…

–As part of its plan to become an entirely circular brand by 2025, Evian has released a collapsable water dispenser in collaboration with Virgil Abloh, the brand’s newly appointed Creative Advisor for…

Consumers are increasingly viewing good sleep as more than an aspirational ‘nice-to-have,’ instead prioritizing it as an integral, foundational necessity for mental and physical health. 58% of…

In Southeast Asia, a handful of mental health-related start-ups is trying to fill the gaps between the expectations of a growing middle class, limited public health resources, a rural-urban health…

–BIG Architects have designed a floating city concept for the future of sustainable living, describes Curbed. –Caffe Populaire is an “anti-digital” pop-up bistro that hopes to bring diners together by…

We charted the evolution of health and wellness brands in our 2017 Well Economy report, but now even this distinction of a “wellness” brand is shifting. Today, everything from public spaces to…

Consumers are increasingly looking to tech for more personalized offerings in everything from diet to beauty. Now, beauty brands are taking this personalization one step further by turning their…

–New plant-based nutrition startup Perennial is bringing the millennial aesthetic to older consumers, describes Fast Company. –A high-end gallery has opened up in Switzerland’s Saanen airport,…

Our obsession with perfect beauty is subsiding and being replaced with grotesque, ugly or alien looks. Emma Chiu, Creative Innovation Director at Wunderman Thompson New York, explores the trend

Bergquist speaks with us about the highly-personalized future of entertainment and how he’s using AI and data to enhance storytelling and marketing.

According to recent research from Which?, almost half of commuters in the UK find traveling by trains stressful. Not surprising, considering that commutes of 20 minutes or more can lead to chronic…

With aging generations set to outnumber their younger counterparts for the first time, designers are turning their efforts to old age.

Fine dining is harking back to its rustic and raw roots, as chefs go beyond charred and start putting burnt dishes on the menu. “After years of people celebrating very fussy and fine foods with lots…

–Google Design Studio and Reddymade Architecture investigate how beauty and design affect the brain, reveals Fast Company. –Horticultural therapy is being implemented in hospitals for a more holistic…