Dieter Rams is one of the world's most influential designers. Rams acolyte and Apple design chief Jony Ive has said of him: Dieter Rams' ability to bring form to a product so that it clearly, concisely and immediately c
Henning von VogelsangAfter several minutes of trying, I was finally able to watch it. But then I couldn’t share it, I couldn’t save it, I could do nothing. Why do I have toSee more fill out a blocking form? And what happens to my data, once I filled it out? Am I opting in to get newsletters? There is no line explaining this. It’s ironic that a documentary about “design thinking” breaks with good user experience design.
Pieter van DiggeleGreat point Henning. They took a shortcut...and that's always a bad idea in marketing and life in general.